Pioneer Altruist lays out path to financial security and well-being

At a time of lingering uncertainties in the global economy, individuals are acutely aware of the critical role of how financial planning will play in their lives in terms of their health, family, careers and personal interests.

But on the path to financial security, individuals must navigate the proliferation of financial planning choices promoted by various providers: banks, insurance companies, financial institutions etc. The channels and choices are aplenty, but the true problem is: in an era of information overload, how can an average person manage and understand what will help fulfil his or her financial dreams?

This is exactly where Altruist, an independent financial consultancy firm, comes in to fill the gap. Altruist was founded in 2001 by President Albert Lam, with the mission to deliver comprehensive solutions and to ensure the financial health and well being of its customers. Being the pioneer in the industry, all its professional consultants weigh their moral and ethical obligations in creating tailor-made financial solutions, aiming to provide impartial advice to thousands of men and women pursuing their life goals.

Altruist adopts a wholesome approach through which it embraces its clients, colleagues, the industry in which it operates, as well as the community. In this way, Altruist lives up to its proposition, as its name suggests – a group of people working for the happiness and welfare of others.

“What underpins the operations of Altruist are five principles – our philosophy, the mission of long-tem financial planning, our training and coaching that meet professional standards, the customer-centric service and most of all, the Altruistic spirit,” says Lam.

“Altruist’s company philosophy represents the highest service standards and underscores a commitment to continuously upgrade the education levels and professionalism of Financial Consultants,” Lam further elaborates. As such, Altruist is committed to providing training and daily coaching which is second to none. “Investing in our people is our top priority. We place tremendous resources to provide the most comprehensive training curriculum to reinforce their belief, product knowledge, as well as sales skills, in order to meet the increasing challenges.”

This means the customers will be advised by highly motivated professionals who fully understand the financial products and are capable of delivering high quality after-sales service.

“Our professionals are well aware that there is no such thing as the best product, but a solution best suited the customer’s long-term needs. They combine the most ideal solution with excellent service, and tailor make the best advice to every individual. While every consultant undertakes to deliver this promise by adhering to the moral and ethical obligations, our clients’ interests are always well-protected,” Lam elaborates.

What Altruist offers its customers are protection plans and savings plans for the long term. Lam points out, “Long-term protection, which is the fundamental step of a healthy financial plan, enables customers to manage risks so that their dependents do not suffer unexpectedly. Once protection is secured, customers could consider building up savings over a specified period so they can have adequate financial resources to draw on when they retire. It also provides a cushion against the inadequacies of the MPF. Protection complemented with savings is a security against most eventualities.”

Guiding the customer through his or her personal or family objectives is the ultimate goal of Altruist’s well-informed Financial Consultants. They complete this relationship by delivering the best service.

“Our action speaks for ourselves. Our associates are able to build up a strong relationship with the clients and achieve mutual trust and respect. It is also self-explanatory by our endless referrals from those satisfied customers,” Lam says with pride.

At the industry level, Altruist helps to shape the evolution of financial planning, insurance and broker community, including regulatory aspects in Hong Kong. “Altruist is the founding member of The Institute of Financial Planners of Hong Kong Limited and Independent Financial Advisors Association Limited – where our Chief Operation Officer Glenn Turner, chairs the Association. He is also a general committee member of the Hong Kong Confederation of Insurance Brokers. In addition, we also obtained membership with industrial association like The Life Underwriters Association of Hong Kong and the General Agents & Managers Association of Hong Kong. Not only our personnel are actively involved in the work of these associations, our executives are regularly invited as the guest speakers in various seminars and workshops, demonstrating our devotion to help driving the industry forward.”

Altruist also maintains its community obligations through educational initiatives and programs driven by altruistic objectives. The company offers a scholarship at the Polytechnic University of Hong Kong and Kwantlen Polytechnic University in Canada. In addition, it has sponsored activities such as the Walk for Millions, Trailwalker, and supported the activities of organisations such as Breast Concern, Otic Foundation, Caritas, Open Door Ministries as well as Sunshine Action.

For people seeking to build a financially secure future while ensuring the long-term well-being of themselves and their family, Altruist remains a trusted company.

FAST FACTS
• Founded in 2011 by Mr. Albert Lam

• First to obtain joint venture insurance agency license in Shenzhen & Ningbo

• Independence is the competitive advantage

• Delivers a total well-being solution to customers: WEALTH • HEALTH • WISDOM

• Recognised as a Caring Company since 2003